Social Media MArketing

 
 
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CLUB LAGREE

@CLUBLAGREE

Worked with a well established gym with 3 locations in California to breathe new life into their social media by creating a visually appealing Instagram presence, creative copy & Instagram stories that reflect the brand & goals we set in order to increase visibility + engagement.

The ultimate goal was to create a forward thinking social media strategy with campaigns that keep in mind all aspects of their target audience, from their location to their interests, in order to keep them engaged & attract those with similar interests in the same geographic location.

By remaining consistent, visually appealing & creating unique content - we were able to see an increase in follows, engagement & overall brand trust.

@TASTEFULGIRLS

Curated an aesthetically pleasing grid that fit the current campaign // time of year using photos from Pinterest, Planned Photoshoots, Stock Photography & IG photos. Used one of my favorite apps, Later, to make sure the grid meshed well together & had a flow that told the story of the campaign we were featuring.

Our summer campaign, Soulstice, featured a brand new line of workout & swimwear that was flattering, empowering & chic. On top of taking pics, naming the pieces & co-directing the shoot, I made sure to write copy that was fun, witty & reflecting the brand! You can find the collection here: https://thetastefulgirl.com/collections/soulstice

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TASTEFUL GIRLS

V2 Performers

@V2PERFORMERS

First started working as the Social Media Manager + Content Strategist and Creator for the V2 Performers who perform at V2 Presents Events for Das Energy Festival in August of ‘22. Initially, I was brought on to help with creating content for V2 Presents Jan of ‘22, but I am a performer as well and it worked out perfectly!

I would curate our grid before, during and after in a cohesive and aesthetically pleasing way using content I was capturing and editing on the fly at the festival as well as content from our other creators. I was also creating reels and TikToks before, during and after the festival.

Through these efforts, we were able to see an increase in engagement, followers and an elevated brand presence that truly highlighted the performers as an integral part of each music festival.